Co-Branding-Fit-Factors-between-Partner-Brands 44,99 EUR*


  • Kategorie: Diverse Bücher
  • Preis: 44,99 EUR*
  • Lieferzeit: Versandfertig in 1 - 2 Werktagen
  • Marke: Books on Demand
  • EAN: 9783954892969
  • Händler:
Zum Angebot Firms are continuously looking for new opportunities to exploit and leverage their existing brands to achieve business growth. In the past, companies have leveraged their 'most important asset' (brands) through brand and line extensions. Nowadays, the ...